Our journey began in 1952, when our founder started a small natural attar manufacturing and trading company, using flowers, herbs and spices to formulate our attars.
Our journey began in 1952, when our founder started a small natural attar manufacturing and trading company, using flowers, herbs and spices to formulate our attars.
Our journey began in 1952, when our founder started a small natural attar manufacturing and trading company, using flowers, herbs, and spices to formulate our attars.
Originated in Lucknow, Uttar Pradesh, in and around 1950, the trade of attar became a simplistic way for us to initiate expertise in the age-old method of attar extraction. Rose in particular became one of the most popular ingredients which helped us navigate the sense of smell in India. Over the past 70 years with our core strength and strong traditional revival methods in the manufacturing of attars, we find us a pivotal multi-dimensional perfumery house.
Originated in Lucknow, Uttar Pradesh, in and around 1950, the trade of attar became a simplistic way for us to initiate expertise in the age-old method of attar extraction. Rose in particular became one of the most popular ingredients which helped us navigate the sense of smell in India. Over the past 70 years with our core strength and strong traditional revival methods in the manufacturing of attars, we find us a pivotal multi-dimensional perfumery house.
Originated in Lucknow, Uttar Pradesh, in and around 1950, the trade of attar became a simplistic way for us to initiate expertise in the age-old method of attar extraction. Rose in particular became one of the most popular ingredients which helped us navigate the sense of smell in India. Over the past 70 years with our core strength and strong traditional revival methods in the manufacturing of attars, we find us a pivotal multi-dimensional perfumery house.
Our focus on growing with the old and blending with the new has lead us into invention of perfume trends, types and the revival of traditions. It is our core philosophy to learn and create each day for the better. Our knowledge and experience comes to us through our generational perfumers who have helped us evolve into a complete fragrance solution house for all areas of fragrance application. The synergy of our attars and essential oils with new synthetics and organic material from around the world, to create a distinct aroma and identity, is what sets us apart. We are successfully growing and adding to our fragrance house and portfolio to meet the fast-changing customer needs and generational changes in the beauty and fashion segments.
Our focus on growing with the old and blending with the new has lead us into invention of perfume trends, types and the revival of traditions. It is our core philosophy to learn and create each day for the better. Our knowledge and experience comes to us through our generational perfumers who have helped us evolve into a complete fragrance solution house for all areas of fragrance application. The synergy of our attars and essential oils with new synthetics and organic material from around the world, to create a distinct aroma and identity, is what sets us apart. We are successfully growing and adding to our fragrance house and portfolio to meet the fast-changing customer needs and generational changes in the beauty and fashion segments.
Our focus on growing with the old and blending with the new has led us to the invention of perfume trends, types, and the revival of traditions. It is our core philosophy to learn and
create each day for the better. Our knowledge and experience come to us through our generational perfumers who have helped us evolve into a complete fragrance solution house for all areas of fragrance application. The synergy of our attars and essential oils with new synthetics and organic material from around the world, to create a distinct aroma and identity, is what sets us apart. We are successfully growing and adding to our fragrance house and portfolio to meet the fast-changing customer needs and generational changes in the beauty and fashion segments.
We align with the nose memory and juxtapose it with the trends of today’s ingredients. By constantly pushing the boundary and sourcing with knowledge and wisdom we consciously source age-old ingredients through traditional methods and Anti – Perfume ingredients to match the newness in the same.
We align with the nose memory and juxtapose it with the trends of today’s ingredients. By constantly pushing the boundary and sourcing with knowledge and wisdom we consciously source age-old ingredients through traditional methods and Anti – Perfume ingredients to match the newness the same.
We align with the nose memory and juxtapose it with the trends of today’s ingredients. By constantly pushing the boundary and sourcing with knowledge and wisdom we consciously source age-old ingredients through traditional methods and Anti – Perfume ingredients to match the newness in the same.
From the niche to high street, contact us to check out fragrances from your favorite ingredients and discover unique scents from around the world.
From the niche to high street, contact us to check out fragrances from your favorite ingredients and discover unique scents from around the world.
From the niche to high street, contact us to check out fragrances from your favorite ingredients and discover unique scents from around the world.